Full Stack2022Tickets For Good

Tickets For Good

Tickets For Good is a charity ticketing platform that makes cultural experiences accessible to everyone. I provide ongoing maintenance, SEO optimization, and design updates for their Ruby on Rails platform, as well as managing their front-end Webflow websites. My work ensures the platform runs smoothly while continuously improving search visibility and user experience for both event organizers and ticket recipients.

Role

Lead Developer & SEO Consultant

Duration

Ongoing (2+ years)

Technologies Used

Ruby on RailsWebflowJavaScriptPostgreSQLSEOHTML/CSSGit
Tickets For Good main image

Challenges

  • Maintaining legacy Ruby on Rails codebase while implementing new features
  • Improving SEO for a complex marketplace with dynamic content
  • Managing multiple Webflow sites for different campaigns
  • Ensuring platform stability during high-traffic events
  • Optimizing database queries for improved performance
  • Keeping the platform secure and GDPR compliant

Solutions

  • Implemented systematic code refactoring to modernize Rails application
  • Developed comprehensive SEO strategy for dynamic marketplace content
  • Created reusable Webflow components for consistent brand experience
  • Set up robust monitoring and caching strategies for peak traffic
  • Optimized database queries reducing load times by 60%
  • Regular security audits and updates ensuring compliance

Development Process

1

Step 1

Regular platform audits and performance monitoring

2

Step 2

Monthly SEO reviews and optimization

3

Step 3

Continuous integration and deployment practices

4

Step 4

A/B testing for conversion optimization

5

Step 5

Regular security updates and patches

6

Step 6

Webflow design iterations based on analytics

Project Results

99.9%
Platform Uptime
Annual availability
+85%
Organic Traffic
Year-over-year growth
2.1s
Page Load Speed
Average across platform
+120%
Event Discovery
Improvement in event visibility
Simon has been instrumental in maintaining and improving our platform. His SEO work has significantly increased our visibility, and his technical expertise keeps our Ruby on Rails application running smoothly. The Webflow updates have made our marketing sites much more effective.
Platform Director
Head of Digital, Tickets For Good

Project Deliverables

Ongoing platform maintenance and support
Monthly SEO reports and improvements
Webflow website updates and new pages
Performance optimization
Security updates and monitoring
Database optimization
Technical documentation

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